1 month ago
Beauty is truth…
The (un)reality of retouching is probably well understood by most consumers these days - thanks to mandatory on-screen warnings and campaigns by (slightly conflicted?) brands like Dove.
But this viral by commercial director Jesse Rosten gets new mileage from the idea, in a toe-curlingly perfect pastiche of the beauty sector.
Thanks to adverve: for the find!
via adverve
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advertisingovereverything reblogged this from adverve and added:
*I wonder if they sell this...Shopper’s Drugmart
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Beauty is truth…...retouching is probably well understood by most consumers these days -...
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